Wednesday, March 7, 2012

EOTD with Max Factor False Lash Effect Mascara!

I love long, full looking lashes, but I'm totally rubbish with false ones. I either fail to get them on, looking good and then staying put, or, I run out of time to faff around with them for long enough to get them on etc, so a good mascara is always high on my list of beauty must-haves.

A good mascara can make your lashes look amazing, but I've never come across one that has truly made my lashes look like I'm wearing falsies (in a good way), until now. 

Max Factor False Lash Effect Mascara has very quickly become one of my favourite mascaras, since it pretty much does exactly what it says on the tube, which can be a a rarity in these days of lash inserts and photographic 'enhancement' via Photoshop. 

Just look at the pictures, every one of these, apart from the first one below has 2 (light-ish) coats of the mascara and was taken at the end of the day, so you can see how well it lasts too.
One light coat, no lash curling or other make-up!
I am very impressed with this stuff, I had at least 3 people in one day asking me if I was wearing false lashes, something I've rarely encountered before bu found to be reassuring that other people also thought my lashes looked as good as I did. 

It's also effortless to use, the wand works brilliantly and seems to do most of the work for you, which is always welcome with me. It's hard to believe that this mascara only costs around £11 as if I'd done a blind test, I'd have easily believed it if I was told it was a £20+ mascara.
My 'extra' eye make-up in the pictures below consists of 3 shades from the Urban Decay Naked palette (the original one): Virgin and Sin in the inner corner and over the lid, and Darkhorse in the socket. It's a very simple look, but one I find myself wearing quite a lot during the day.
Excuse the hair and robe, it was pyjama o'clock when I took this photograph.
You can see the 'stain' left on my lips from my Rouge Volupte lipstick, shade 10, Provocative Pink - another long lasting and impressive product.
False Lash Effect Mascara was a PR sample (views are unchanged by this), the rest of the make-up mentioned/worn in this post was purchased by myself.

This post originated at


  1. interesting to see a realistic picture of what a mascara can achieve!

  2. This mascara looks amazing on you! You have great eyebrows by the way!

  3. You're so pretty lovely! I tried False Lash Effect a while ago and couldn't get on with it, but I might have to revisit it now xx

  4. Ruth - Yep, it's always refreshing to see a mascara perform on its own merits. x

    Madame G - Ahh thanks lovely, I've only jus started to like my brows - for a long time, they were a mess. Threading and tinting has been my saviour. x

    BeautyGeek - Haha ohhh I'm really not (hence why I don't have many 'me pics' on here) but thank you lovely. There's a few different types of this mascara now, including a waterproof, so it could be worth it. x


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